The challenge
Marketing automation tools still talk to cookies
Most marketing automation tools still talk to customers as if they were cookies. They forget that, in the end, a visitor is a real person, with its own opinion, preferences and a complex behavior. No wonder it's so hard to increase engagement and conversions, right?
It can be different
That's why we came up with the concept of People Marketing
Social Miner turns visitors into engaged leads by creating unique stories with each one of them. Our algorithms deliver a highly humanized content to the right person, optimizing your conversion rate.
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Mary
26-year-old football fan
Channel: Facebook Login
She connected to your store while searching for a TV
Channel: Facebook Notification
She was notified with a new TV model
Channel: On-site Message
She went back to your website and received a recommendation that helped her choose the best TV model for her
Check out:
Thank you for your order!
Peter
30-year-old who wants to open his own restaurant
Channel: On-site Message
He discovered a new mixer while he was looking for kitchen accessories
Channel: Email
He traveled during the weekend and didn't see your promotional email
Channel: Push notification
Peter got to know about the mixer sales through a push notification on his phone
Channel: Facebook Notification
Later on, he was notified with an amazing video about a new mixer
The story is not finished yet!
Now both Mary and Peter are part of a smart lead base. This means that our algorithm is now working on understanding their personal interests and purchase behavior in order to continue to engage them with your brand.
Now that Mary is part of our lead base - this means that our algorithm is now working on understanding her personal interests and purchase behavior in order to continue to engage her with your brand.
Get started
